The Rebel Girl's Guide to Marketing
by Lisa Raebel
Summary:
Do you ever feel that marketing is so complex that it’s way beyond your abilities? There is a reason for that: marketing has become more and more complicated. It may even feel like you are lost in the marketing wilderness with too many choices, not enough time in your day, and having no idea what to say to your audience.
Answer these 5 questions and build the foundation for all your marketing efforts:
Why do you need marketing in the first place?
What do you sell?
Who do I need to talk to?
Where do I need to go?
What am I going to say?
Book Available at:
The Author:
Meet the REBEL of Rebel Girl Marketing. As the Founder, Speaker, Author, & Chief Storyteller, Lisa developed her proprietary RebelMindset approach after more than twenty-five years as a successful marketing executive and leading sales professional. Her mission: to help businesses stay in business by utilizing focused, uncompromising marketing strategies. Lisa cuts through the noise and breaks marketing down to what makes sense for her clients, creating strategies that are simple, relatable to their target audiences, and resulting in double-digit sales growth year after year.
You will often hear her say, “Everything is marketing; from how you answer your phone to your final conversation to a customer.” What sets Lisa apart in the world of marketing is her ability to help professionals make a great first impression by teaching them to create inspirational, attention-getting Power Pitches. After talking with Lisa, you will find out that there are benefits to a RebelMindset!
When Lisa is not working, she is spending time with her two children and husband of 28 years. Her passion for inspiration is found in her cooking, paddleboarding in Lake Country, or enjoying long hikes through the numerous trails in southeast Wisconsin.
Details:
ISBN:
978-1-957013-52-7
Publication date: February 14th, 2023
Page count: 174
List price: $
Formats available: paperback and eBook
This book is a comprehensive guide to creating marketing strategies that are both effective and creative. Raebel’s approach is refreshing, emphasizing the importance of thinking outside the box and challenging conventional marketing wisdom. One of the most significant strengths of the book is its interactive nature. The worksheets provided throughout the book allow readers to put the strategies and concepts presented into practice, making the learning experience more tangible. Overall, this is a well-rounded marketing book that’s enjoyable to read, and you truly get a sense that the author knows what she’s talking about.
Sanjin
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The Rebel Girl's Guide to Marketing: Stop Committing Random Acts of Marketing by Lisa L. Raebel is one of the best marketing books. The book shows how to market a successful business. This is very informative and will provide guidance on marketing and will guide you in the right direction. A must-have for anyone that needs help to build or start a successful business.
Venise
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I highly recommend this book to anyone looking to increase their marketing IQ from messaging to networking!
Billy Brophy
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I loved the energy in this book. You can tell the author loves what she does. I work with a lot of business coaches and found her book to offer a lot of tips that many people in the industry don't want to give out. The way she presents the book makes it easy to read and understand, as well as to reference when you need a refresher.
Chelsea McQuitty
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Read a chapter and do the work! Read a chapter and do the work! Read a chapter and do the work!
The Rebel Girl's Guide to Marketing is easy to follow. Lisa doesn't want you to read it and put it away. She wants you to read it to put a spark in your business. Put this book in your shopping cart now!
Krista
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I felt pretty comfortable with the marketing strategy for my business until I read this book. Yes, I've been doing a lot of things right, but Raebel's approach made me change a few things. Most importantly, she is very clear about the rationale behind her strategy and recommendations. I love the questions at the end of each chapter and that she offers them as downloadables from her website. I answered all of the questions! I highly recommend this book. Even if you already feel you have a sound marketing strategy, while reading this you are likely to have some ah-ha moments.
Eye-opening
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