Many authors use the books they write to provide credentials to brand themselves as experts of a certain field, and then use that branding to market themselves as a public speaker. They then capitalize on themselves through speaking at conferences and sharing their knowledge and experience with others. Many authors find success through this venture, but if you tried your hand at it, could you be successful?

Well, that depends on a few factors.

First of all, how well are you with public speaking? If you have a paralyzing fear of being onstage, it may not be for you. Do you have expertise in the subject your book is about? Have you done amazing things (like won a marathon) or gone to amazing places (like the moon)? Do you have something interesting to say?

Whether you may or may not have answers to these questions, you should consider becoming a public speaker. It’s one of the most effective ways to get an audience to listen to your message and build a following.

Read more about whether being a public speaker is right for you at Book Baby.